The 2023 Toyota Prius has a captivating all-new design with an inspiring drive, advanced tech, fuel efficiency and reliability you've come to know and trust. With an estimated MPG of up to 57, available AWD, and a 0-60 time as low as 7.0 seconds, 2023 Toyota Prius has style that goes the extra mile. Check out more details below or check our our current inventory of New Toyota Prius to find your next vehicle.
2023 Toyota Prius
Innovation With Style
Striking from any angle, Prius' sleek silhouette is defined by smooth curves and sharp details. And available 19-in. alloy wheels complete a look that proves you don't have to sacrifice style for efficiency.
Impressive Performance
Prius' new Hybrid Synergy Drive® system puts more power to the ground. With up to 196 hp, available Electronic On-Demand All-Wheel Drive (AWD) and efficiency at its core, Prius is ready to turn every commute into an adventure.
Trim Highlights
LE
- Top-mount Multi-Information Display (MID) with indicators and 7-in. LCD display
- Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA)
- 8.0-in. Toyota Audio Multimedia display
LE AWD
- Top-mount Multi-Information Display (MID) with indicators and 7-in. LCD display
- Blind Spot Monitor (BSM) with Rear Cross-TrafficAlert (RCTA)
- 8.0-in. Toyota Audio Multimedia display
XLE
- 19-in. alloy wheels and 195/50R19 tires
- Qi-compatible wireless smartphone charging with charge indicator light
- SofTex-trimmed heated front seats with 8-way power-adjustable driver's seat
XLE AWD
- 19-in. alloy wheels and 195/50R19 tires
- Qi-compatible wireless smartphone charging with charge indicator light
- SofTex-trimmed front seats with 8-way power-adjustable driver's seat
Limited
- Fixed glass roof
- 12.3-in. Toyota Audio Multimedia display
- 8-speaker JBL Premium Audio including amplifier
Limited AWD
- Fixed glass roof
- 12.3-in. Toyota Audio Multimedia display
- 8-speaker JBL Premium Audio including amplifier
Features & Technology
Advanced Park
Designed to assist you with parallel parking or backing into a parking space, available Advanced Park * is there for you with the touch of a button. This hands-free parking system uses cameras and sensors, along with steering control, and acceleration, braking and gear changes, to help you get into that perfect spot.
Digital Key Capability
Take advantage of what's already in your pocket. With a Remote Connect trial or subscription, Digital Key capability can detect your Bluetooth®-connected smartphone, enabling you to lock/unlock and start/stop your Prius.
Direct Light Illumination
By linking Toyota Safety Sense™ 3.0 (TSS 3.0) with Direct Light Illumination, a responsive glow can be emitted across the dashboard to help visually alert you with notifications about the road ahead.
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